Archive for February, 2008

Apple Distribution

OK, it is a new day for me. The end of the PC and the beginning of the “Apple Era”.  Today I begin my journey with the MacBook Air.  Marketing Integrity needed a new computer, so an investment was made. I won’t bore you with the decision making process, but rest assured it was a [...]

Green Lights?

This week, I have been a little less active in blogging because I am on the road, away from Halifax, on a business trip in southern Ontario. When I checked into my hotel room the other night, I was surprised as I opened the door to discover that every light in the entire room, plus [...]

Card Distribution Guide

I’m all for handing out business cards. Especially if you have a good one. It is part of making your first impression.  At networking events, this can turn into a process of chaos however.  I came across a brilliant Guide for Handing Out Business Cards in an insightful article by Susan Sabo.  I encourage you to [...]

Integrity

I have just started reading a new book titled Duct Tape Marketing by John Jantsch (which I will provide a review of once I finish reading it). Interestingly, the Foreward of the book is written by Michael E. Gerber and is titled “On the Subject of Marketing Integrity”. I did not name this company Marketing [...]

It’s All in The Cards

So, do you always carry business cards with you? It is amazing to me how many “business” people do not. Now, think about how often you run into people in the run of a day. Do you meet new people? Reconnect with people you have not seen in a while? I think we can all [...]

Small Business Blogging

I read an article today titled Starting A Small Business Blog by Doug Platts. In this article he points out some strategies to ensure your blog helps your business move forward as you are starting out. His post ties in nicely with my earlier posts Why Blog and Ask Your Customers. One of the action [...]

Ask Your Customers

I ran across an interesting blog article on Duct Tape Marketing today that ties in really well to enhance a point I was trying to make in my post ‘Why Blog” earlier this week.  The article is called ‘What Would You Google If?”  I encourage you to read it and give some thought to asking your customers [...]

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