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	<title>Comments on: Books vs. Blogs</title>
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	<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/</link>
	<description>Small Business Marketing and Church Marketing Resources</description>
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		<title>By: Inspired by Blogging &#171; Marketing Integrity</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-75</link>
		<dc:creator>Inspired by Blogging &#171; Marketing Integrity</dc:creator>
		<pubDate>Mon, 11 Aug 2008 02:37:47 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-75</guid>
		<description>[...]  Posted on August 10, 2008 by David   As I have shared previously, I have spent more time reading blogs in the past year than reading books. I have also taken on the challenging of blogging myself. Why [...]</description>
		<content:encoded><![CDATA[<p>[...]  Posted on August 10, 2008 by David   As I have shared previously, I have spent more time reading blogs in the past year than reading books. I have also taken on the challenging of blogging myself. Why [...]</p>
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		<title>By: How To Be An A-List Blogger - Study, Study, Study (Part 4) &#171; OnlineMarketerBlog</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-93</link>
		<dc:creator>How To Be An A-List Blogger - Study, Study, Study (Part 4) &#171; OnlineMarketerBlog</dc:creator>
		<pubDate>Thu, 22 May 2008 11:04:43 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-93</guid>
		<description>[...] while the world around is may be shifting from books to blogs, an A-list blogger or marketer perhaps should think in terms of content or research or media, [...]</description>
		<content:encoded><![CDATA[<p>[...] while the world around is may be shifting from books to blogs, an A-list blogger or marketer perhaps should think in terms of content or research or media, [...]</p>
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		<title>By: David</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-92</link>
		<dc:creator>David</dc:creator>
		<pubDate>Tue, 20 May 2008 18:55:22 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-92</guid>
		<description>@ Phyllis: Hello fellow Canuck! If I wasn&#039;t on the east coast, I would be on the west...love the ocean! SciFi lovers will indeed naturally gravitate to books more than blogs.

@ Will Entrekin: Thanks for the serial/movies illustration. I think that gives a nice visual to our discussion.</description>
		<content:encoded><![CDATA[<p>@ Phyllis: Hello fellow Canuck! If I wasn&#8217;t on the east coast, I would be on the west&#8230;love the ocean! SciFi lovers will indeed naturally gravitate to books more than blogs.</p>
<p>@ Will Entrekin: Thanks for the serial/movies illustration. I think that gives a nice visual to our discussion.</p>
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		<title>By: Will Entrekin</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-91</link>
		<dc:creator>Will Entrekin</dc:creator>
		<pubDate>Tue, 20 May 2008 17:52:26 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-91</guid>
		<description>I think the major issue is that books and blogs accomplish two separate things and function in very different ways.  Blogging tends to lend itself more to short narrative over a long period of time--one blog might, say, concentrate on a certain topic, and, over the course of a year, concentrate on various subtopics individually.

A book, on the other hand, tends to be a longer narrative consumed over a shorter period of time (say, a week, and I think that&#039;s more time than it takes the average reader to consume a given book).  It often allows greater focus/concentration on a particular topic, rather than a number of topics in a meta-topic.

It&#039;s a bit like the difference between the old serials and an actual movie.  The serials were shorter, perhaps more concise, and often more widely consumed/known; movies, on the other hand, told their stories all in one go and have usually been self-contained (sequels notwithstanding).

I read a lot of blogs, but I also read a lot of books.  One will never supplant the other, because I read both for different reasons.

I also think this is why e-books haven&#039;t blossomed yet; Kindle is a good first step, because I think e-books require a dedicated, wifi-capable device, because people will read on a screen, so long as it will fit in their pockets.</description>
		<content:encoded><![CDATA[<p>I think the major issue is that books and blogs accomplish two separate things and function in very different ways.  Blogging tends to lend itself more to short narrative over a long period of time&#8211;one blog might, say, concentrate on a certain topic, and, over the course of a year, concentrate on various subtopics individually.</p>
<p>A book, on the other hand, tends to be a longer narrative consumed over a shorter period of time (say, a week, and I think that&#8217;s more time than it takes the average reader to consume a given book).  It often allows greater focus/concentration on a particular topic, rather than a number of topics in a meta-topic.</p>
<p>It&#8217;s a bit like the difference between the old serials and an actual movie.  The serials were shorter, perhaps more concise, and often more widely consumed/known; movies, on the other hand, told their stories all in one go and have usually been self-contained (sequels notwithstanding).</p>
<p>I read a lot of blogs, but I also read a lot of books.  One will never supplant the other, because I read both for different reasons.</p>
<p>I also think this is why e-books haven&#8217;t blossomed yet; Kindle is a good first step, because I think e-books require a dedicated, wifi-capable device, because people will read on a screen, so long as it will fit in their pockets.</p>
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		<title>By: Phyllis K Twombly</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-90</link>
		<dc:creator>Phyllis K Twombly</dc:creator>
		<pubDate>Tue, 20 May 2008 17:26:04 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-90</guid>
		<description>As a scifi author, I try to stay slightly ahead of what technology can actually do.  Science fictions fans expect some speculation of where science or even pseudo-science might go.
My books are available both in print and as ebooks, while I use things like blogs to try to promote them.  (Two titles so far, &#039;Been Blued&#039; and &#039;Martian Blues.&#039;)
Newspapers are handy for staying current when I can&#039;t get online--I&#039;m a Canadian in northeastern BC, &#039;the Peace River Country,&#039; so while Internet access tends to be limited, it helps me find titles I wouldn&#039;t otherwise know about.</description>
		<content:encoded><![CDATA[<p>As a scifi author, I try to stay slightly ahead of what technology can actually do.  Science fictions fans expect some speculation of where science or even pseudo-science might go.<br />
My books are available both in print and as ebooks, while I use things like blogs to try to promote them.  (Two titles so far, &#8216;Been Blued&#8217; and &#8216;Martian Blues.&#8217;)<br />
Newspapers are handy for staying current when I can&#8217;t get online&#8211;I&#8217;m a Canadian in northeastern BC, &#8216;the Peace River Country,&#8217; so while Internet access tends to be limited, it helps me find titles I wouldn&#8217;t otherwise know about.</p>
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		<title>By: David</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-89</link>
		<dc:creator>David</dc:creator>
		<pubDate>Tue, 20 May 2008 13:02:47 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-89</guid>
		<description>@ Sam Stevens: I sold and marketed textbooks for 18 years...you couldn&#039;t get me to read one now for anything! Your observation is correct, there will be a havy say towards the blog side in this discussion since most of those reading it are web-savvy, Twitter talkin&#039;, and blog readin&#039; folks.

@Paul Groves: Your newspaper example is exactly in line with the trend Rick at EyeCube brought to light. We all still enjoy the opportunity to read a physical newspaper but we are not limited to waiting for it to get the information we are interested in...online sources  rule in that collection of information these days.

@vimoh: I think we all get a little more from blogs in their &quot;snap-shot&quot; or &quot;sound-bite&quot; approach to focusing in on one particular issue or concept and giving us a nugget of knowledge or something to walk away with to think about or apply to our lives.</description>
		<content:encoded><![CDATA[<p>@ Sam Stevens: I sold and marketed textbooks for 18 years&#8230;you couldn&#8217;t get me to read one now for anything! Your observation is correct, there will be a havy say towards the blog side in this discussion since most of those reading it are web-savvy, Twitter talkin&#8217;, and blog readin&#8217; folks.</p>
<p>@Paul Groves: Your newspaper example is exactly in line with the trend Rick at EyeCube brought to light. We all still enjoy the opportunity to read a physical newspaper but we are not limited to waiting for it to get the information we are interested in&#8230;online sources  rule in that collection of information these days.</p>
<p>@vimoh: I think we all get a little more from blogs in their &#8220;snap-shot&#8221; or &#8220;sound-bite&#8221; approach to focusing in on one particular issue or concept and giving us a nugget of knowledge or something to walk away with to think about or apply to our lives.</p>
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	<item>
		<title>By: vimoh</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-88</link>
		<dc:creator>vimoh</dc:creator>
		<pubDate>Tue, 20 May 2008 08:00:25 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-88</guid>
		<description>I am a serious booky. And even then I get more from blogs than from books. But bear in mind that while very few blogs actually hold my attention, even a mediocre book has all my attention when I am reading it.</description>
		<content:encoded><![CDATA[<p>I am a serious booky. And even then I get more from blogs than from books. But bear in mind that while very few blogs actually hold my attention, even a mediocre book has all my attention when I am reading it.</p>
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	<item>
		<title>By: Paul Groves</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-87</link>
		<dc:creator>Paul Groves</dc:creator>
		<pubDate>Tue, 20 May 2008 06:38:55 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-87</guid>
		<description>I still love reading a newspaper (I did last night). I hope that never ends, although I rarely buy them these days and choose to read online.
I love the world of writing that blogs has opened up for me and can get lost for hours reading the ramblings - inspiring or otherwise - of so many people.
But give me a good book any day. One of the very few downsides of working from home most of the time these days is that I no longer have my 45-minute train commute to an office which was prime book reading time.</description>
		<content:encoded><![CDATA[<p>I still love reading a newspaper (I did last night). I hope that never ends, although I rarely buy them these days and choose to read online.<br />
I love the world of writing that blogs has opened up for me and can get lost for hours reading the ramblings &#8211; inspiring or otherwise &#8211; of so many people.<br />
But give me a good book any day. One of the very few downsides of working from home most of the time these days is that I no longer have my 45-minute train commute to an office which was prime book reading time.</p>
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		<title>By: Sam Stevens</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-86</link>
		<dc:creator>Sam Stevens</dc:creator>
		<pubDate>Tue, 20 May 2008 02:44:49 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-86</guid>
		<description>I still love reading books. I read 2-4 textbooks a month, plus some sci-fi on the side. But yes, I certainly read more blog content than books. After 12+ hours on the computer though, I like resorting to a good old fashioned paper book.

It&#039;s also worth noting that the people reading this post are generally going to be coming from a web industry perspective, where blogs certainly dominate. Other industries don&#039;t have the same level of blog medium penetration.</description>
		<content:encoded><![CDATA[<p>I still love reading books. I read 2-4 textbooks a month, plus some sci-fi on the side. But yes, I certainly read more blog content than books. After 12+ hours on the computer though, I like resorting to a good old fashioned paper book.</p>
<p>It&#8217;s also worth noting that the people reading this post are generally going to be coming from a web industry perspective, where blogs certainly dominate. Other industries don&#8217;t have the same level of blog medium penetration.</p>
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		<title>By: David</title>
		<link>http://navigateyourmarketing.com/2008/05/19/books-vs-blogs/comment-page-1/#comment-85</link>
		<dc:creator>David</dc:creator>
		<pubDate>Tue, 20 May 2008 01:53:52 +0000</pubDate>
		<guid isPermaLink="false">http://marketingintegrity.wordpress.com/?p=77#comment-85</guid>
		<description>@martin english: Yes, marking up and annotating a book can&#039;t be beat!

@ Pam Hoffman: there is indeed something special about curling up with a book that a laptop just can&#039;t touch...especially in front of the fire on a cold Canadian winter&#039;s night (glad spring is here now)!</description>
		<content:encoded><![CDATA[<p>@martin english: Yes, marking up and annotating a book can&#8217;t be beat!</p>
<p>@ Pam Hoffman: there is indeed something special about curling up with a book that a laptop just can&#8217;t touch&#8230;especially in front of the fire on a cold Canadian winter&#8217;s night (glad spring is here now)!</p>
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