Archive for May, 2008
Blog Pack Anyone?
Ever heard of a “Blog Pack”? I hadn’t either until yesterday. The basic concept is that people with similar interests all band together in blog-land to help each other out. It is essentially a bloggers networking process. Through this process you join a group that creates a feed file for your RSS Reader called an [...]
Twitter Me This…
Twitter. A micro-blogging platform. I have been experimenting with it for about 3-weeks now and am starting to form some opinions. At first, I really could not see the business application. Turns out I was looking at it too narrowly. I was thinking, “why would I care if someone was eating cheese cake for dessert“? [...]
It’s All About Them
Are you are good talker or a good listener? When you meet someone for the first time, do you jump in with a whole overview of who you are and what you do? In any relationship, it develops much deeper when you are an active listener rather than an aggressive talker. This works in your [...]
Connect
The goal has been, and always will be, to find a way to connect with your target audience in a way that is compelling, relevant, and timely. You make it more difficult for yourself, as an organization, when you put a language barrier between yourself and your audience. – Media Rules pp.22 by Reich and [...]
SPAM Never Tasted So Bad
SPAM. No, not the SPiced hAM. Anyone who has an e-mail account is more than familiar with SPAM. Perhaps more familiar than we would like to be. Did you know that this month {May 2008} is the 30th anniversary of SPAM? Hard to believe. Another fact that is hard to believe is the percentage of [...]
Weasel in the House!
Imagine my surprise. A couple of weeks ago I am at home alone, sitting in a living-room chair and I see something scoot out from under the couch. Startled, I get up out of the chair to see this…weasel (it’s a stoat actually, I had no idea what it was at the time – this [...]
You Do What?
I have attended a couple of conferences in the past few months where I have been networking with new contacts – meeting people for the first time. When we are in that setting, what do we do? We ask people and they ask us…”what do you do”? Or some variation thereof. Do you have a [...]

