Archive for September, 2008
Rocket Man Marketing
Last night I had the opportunity to see Elton John live in concert here in Halifax, Nova Scotia. Whether you are a fan or not, there is little disputing that he has had a very successful and distinguished career as a musician. Elton is an extremely talented singer, songwriter, pianist, and performer. Frankly, he does [...]
Living A Seinfeld Episode
For those of you who were fans of Seinfeld…do you remember the episode about the car rental fiasco? Jerry: I don’t understand. Do you have my reservation? Car Rental Assistant: We have your reservation, we just ran out of cars. Jerry: But the reservation keeps the car here, that’s why you have the reservation! Car [...]
Blog Politics: Your Internet Footprint
Can what you write in your blog come back to haunt your career? Indeed it can! There have been two recent stories in the current Canadian national election campaign that have come to light this week where candidates have been tarnished by the words of their past. There is the situation in a Toronto riding [...]
What is Social Media? Part 3.5
Ah, thank you, Google Reader! I love to organize the information inflow of my blog subscriptions with Google Reader. I was reading through my new items from the past couple days and came across a timely post by my new friend Dave at Hard Knox Life (a fellow WordPress Marketing Bloggers Network member) who has [...]
What is Social Media? Part 3
Continuation of Part 1 and Part 2… I thought the next step would be to identify for those of you who are new to Social Media, what some of the platforms and tools are and what they do. Needless to say, as technology evolves and people get more creative, we continually see new Social Media [...]
What is Social Media? Part 2
This article probably should have been What is Social Media Part 1! I realized that many of my clients and potential clients are grappling with what social media is. Many in small business need to get to the basics of social media to determine the benefit, and my other clients like churches are often struggling [...]
What is Social Media? Part 1
I received an e-mail today from a student at a Dutch Research and Communication centre for Journalism. This student had come across the Marketing Integrity Blog through a Google search. This individual is part of a team of students working on their thesis. The e-mail was inquiring for my definition of social media. This team [...]
