Comments on: Your Brand Includes Your E-mail

By: David

David — Tue, 25 Nov 2008 15:33:40 +0000

I like the creative spirit in these examples Michael. The longer one is fine as long as in the marketing process they use some capitals to make it easier to read as in: NotYourMommasChurch@

People will always connect with free food…especially pizza!

Thanks!

By: Michael Buckingham

Michael Buckingham — Tue, 25 Nov 2008 15:03:05 +0000

For a college campus church, where church attendance drops dramatically now that they are out of mom and dads, we suggested notyourmommaschurch@ for a welcome to the campus outreach.

Yep it was long, but it got noticed. They could then use freepizza@ for the general mailbox (as long as they always serve free pizza after service).

By: David

David — Tue, 25 Nov 2008 12:19:03 +0000

Thanks Brandon.JoinUs is a good one to use as it encourages action. the church I attend, ours is Connect@LifeBridge.ca as our whole church branding is buit around people connecting with God.

By: Brandon

Brandon — Tue, 25 Nov 2008 05:14:56 +0000

Our church’s is joinus@bethelbentonville.com, because we obviously want people to join us, at Bethel. I’ve seen others that are worship@whateverchurch.com and so forth. Great tip!

By: David

David — Tue, 25 Nov 2008 04:25:39 +0000

I appreciate that you made me think. It is good to be challenged!

By: Michael Buckingham

Michael Buckingham — Tue, 25 Nov 2008 04:17:03 +0000

Glad the post gave you a bit of a nudge David.