How Do You Decide Who To Follow on Twitter?

By David Tonen • March 31st, 2009

A little more on Twitter today.  One of the questions I get when I talk about Twitter with people is

“Who should I follow?”

That is a more complex question than you might think.  I struggled too at first but I have come to this conclusion…

Follow People Who Tweet Things That Interest You

I started by following anyone who followed me.  That is not always something I do now.  It depends on their interests.  My main interests are:

1) I want to follow people who tweet interesting things about marketing and technology.  Even more, people who combine those two things with ministry.

2) I also follow people who are in ministry leadership positions (mainly pastors) who are using Twitter so I can see how these leaders use the tool.  It helps me when I consult churches on how they might integrate a Twitter strategy.

3) And, of course, I follow people who are friends/family that are on Twitter.

In the end, you need to decide what role Twitter will play in your life.  This can take a while because there is a learning and adoption curve like there is with any technology.   The difference for Twitter is that the learning curve is not in learning the set-up and functionality – because it is a very simple architecture.  The challenge is getting a handle on how to interface and inter-connect it into your daily life.

I discovered Rod Arnold at BrandSmart today. He has two recent posts that will also introduce you to Twitter from a ministry perspective Twitterize Your Church Part 1, and Twitterize Your Church Part 2.

Please share your thoughts on how you use Twitter in your personal life and in ministry.  How do you decide who to follow?  You could start by following me on Twitter…

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