Archive for May, 2009
Marketing Biathlon
The last part of this week has been very busy and very tiring. And, for some reason, this is a week for 2 comics within days of each other! Well enjoy – this is my absolute all-time favorite marketing comic and sums up my week in some respects…I am sure you will enjoy it too!
Would Jesus Use Social Media?
I read an interesting blog post today by my new friends over at Outreach Mojo. Their post is called Social Media and the Church: WWJD? Remember those What Would Jesus Do bracelets? The blog post above gets us thinking about Jesus in relation to Social Media. If Jesus were physically here today in our culture [...]
Church Marketing Survey
Does your church ever conduct a church marketing survey? What is your church’s niche? Please share your thoughts… Image courtesy Voice of The Sheep
Church Marketing Breakfast
To have a successful church marketing campaign you need to be unique. Find a way to stand out and capture people’s attention in a way that they don’t expect. Unique So what is unique? Marketing is more than the message. Effective church marketing is relational. It is something that helps people connect with people. When [...]
Church Marketing: Specificity, Selectivity, Exclusivity
I am reading It. Craig Groeschel writes: “In my observation, ministries that have it tend to be focused on a limited set of targets. They do a few things as if all eternity hinged on their results, and they do these things with godly excellence. They clearly see the vision and drive toward it with [...]
Excellence is Counter-Cultural
In church ministry and in small business the way to stand out and make a unique impression is to do everything you do with excellence. As I have been looking around lately I have concluded that the pursuit of excellence is counter cultural. To strive for excellence may be the goal of some but if [...]
Who Goes Beside The Elevator?
I travel a lot for business. Recently, I had a 10-day coast-to-coast road-trip. Ten days, ten nights, away from home, and far too many different hotel rooms. At the end of my journey, I had two nights in the same hotel in Calgary. The first night I was checking in late, I did not arrive [...]
