Remove The Static
It’s 2009…half-way through at that. On today’s web, it is no longer good for your church or business web site to simply be static.
- Your web site can not be an online brochure
- It can not be just facts and figures
- It needs life – people want an experience
People expect to “connect” with organizations – they need basic information but it is far better if you interact with them then just tell them through text who you are. They want to see the life in your organization. They want to hear, see, and touch what you are all about. This is done through video welcome messages, podcasts, real-life pictures, testimonies and stories of real people who call your community home. They want blogs, Facebook, Twitter, and more.
Please know that you do not need to do all this all at once. However, you do need to start to transition your church web site from a static brochure into an interactive experience. People want to see you are real. Don’t tell them what you think they want to hear. Let them experience who you really are.
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