Don’t you have anything better to do? Go on…get going! Go.
Honda’s extended 2012 Superbowl ad that plays off a classic movie from our past…
If you cannot see the video, please click here…
In Episode #21 of the Ministry Story Podcast I talk with Matt Whitman and he shares some practical ways that church leaders can be networking in their communitues to have greater influence and impact representing Jesus.
We are just a couple weeks away from the 2012 Superbowl Ads weekend. One of my favorite times of the year…for the game and for the ads! The smart companies, who have invested a ton in their ad production and placement are leveraging social media to advance their marketing reach and impact.
Volkswagen knows that one of their core demographics is the Star Wars generation. To to play on that nostalgia, they have created another ad themed around this and integrated…dogs. People of all demographics like animals in ads don’t they? The combination is a perfect mix that makes you want to watch it more than once. It is sure to be a hit with viewers and sure to help their brand impact. It will also go viral through social media. And this is just the “teaser”.
What could churches do to be more creative to connect with people in their communities. Be inspired!
If you cannot see the ad click here…
So, does this ad resonate with you?
Sometimes, Dilbert just says it perfectly…
I am trying to re-calibrate my life. Everyone needs to do that right? I am not talking about starting a new year and making a whole ton of resolutions that I will never keep. I am talking about assessment.
2011 was a phenomenal year for me. I ran my church marketing and communications company full-time for the full-calendar year. It was an amazing journey and an amazing privilege to work with so many ministry-passionate clients. I started a church communications podcast, teamed up with a great bunch of guys to launch a Christian Business Magazine, and served in my Halifax church as a leader. The year was busy and a blast. I have never enjoyed my career more.
I love writing. I love sharing my knowledge, experience, and opinions. So, I really have enjoyed blogging here in the past. In 2011 however, my writing was sparse and inconsistent. I want to recalibrate my schedule in 2012 so I can be “here” more often. I really feel that one of my mandates from God is to educate church leaders on why and how they can communicate their ministry story with greater effectiveness.
So, I a coming back online and I am actually scheduling my writing times with the intent that this will bring forth consistency. I am praying God will keep me on track.
As I start 2012, I want to re-affirm that I love Jesus. I am taking many purposeful steps to spend more time in relationship with Him every day in my personal and business life. This is not about me being religious. I hate religion and so did Jesus. I love my ever growing relationship with him and I love representing him in all I do. I would encourage you to recalibrate some things in your life this year in the pursuit of relationship too. I know from personal experience…that you’ll never regret it.
So, this video below (click here if you cannot see it) really resonates with me and it sums up my pursuit for relationship with God because I Hate Religion too!