Archive for Excellence
How Are You Doing On Your Marketing Journey?
Marketing is a journey…
Not a quick fix.
Marketing is tied into everything your organization does every day. It is how you represent yourself in everything you do. Marketing is about the impressions you make – the first impressions and the on-going ones. Marketing is all about the relationships you develop.
Marketing Is:
how you answer the phone
what your [...]
Outstanding
Do you know a church that is “outstanding”?
Outstanding is a term we use to describe something that impresses us. Something that goes above an beyond our expectations. Is there a church that you would say is outstanding?
If yes, what is it about that ministry that makes them outstanding? Usually, it is not that they [...]
Church Leaders Need A Marketing Education
Most seminaries do not offer courses in marketing. The focus of pastoral education is on preaching, teaching, doctrine, and theology – and it must be. However, most seminaries do not offer adequate training and equipping of the every day operational duties of a church organization.
Most churches in North America are single pastor congregations. These churches [...]
Acknowledge Your Resources
One of the most precious resources your church has is its volunteers.
People who love God, believe in the mission and vision of your local church, and are willing to give gifts, talents, and time to fulfill that mission. They are priceless. You need them to serve God with excellence.
You need to appreciate them. You need [...]
What Excellence Looks Like
To continue the thoughts from yesterday in my post Church Marketing: Excellence or Perfection, I thought this would be a natural extension. If excellence is not perfection, what does it look like?
Three Suggestions for What Excellence Looks Like
Team Work. Your church is a community of people with a variety and depth of gifts and talents. [...]
