Archive for Excellence
Courageously Fight Mediocrity
I am sad to say that quite often churches settle for mediocrity. Not all churches mind you, but let’s be honest, mediocrity does tend to permeate its way into church culture – even in churches that are growing. Think about your church… Where Mediocrity Has Crept Into Churches Mediocrity in our church marketing (the church [...]
Church Marketing Transparency
The challenge when creating church marketing and branding is to piece it all together in such a way that you maintain transparency and integrity. You may be thinking what? How would a church ever struggle with that? Well, think about it through the lens of these considerations: How Do You Look? There will inevitably be [...]
Church Marketing: Specificity, Selectivity, Exclusivity
I am reading It. Craig Groeschel writes: “In my observation, ministries that have it tend to be focused on a limited set of targets. They do a few things as if all eternity hinged on their results, and they do these things with godly excellence. They clearly see the vision and drive toward it with [...]
