Archive for Book Resources

Time to Stand Out!

I have just finished reading a new book Collapse of Distinction by Scott McKain.  I think this is a valuable and practical read for those of you in Small Business or in Church Ministry.
Distinction for Small Business
Scott does an excellent job communicating his Four Cornerstones of Distinction.  After exploring why distinction is vital to competitive [...]

Internet Ministry Resources

I am fighting a cold this week so my mind is not firing on all cylinders but I wanted to share this quick resource with you.  There is a site and blog called Internet Evangelism Day and they have a page with some good book resources you may want to consider if you are interested [...]

E-Books: Free or Fee?

This post is short.  A question today more than an insight…at least for now.  In the past year I have come across many different marketing and social media e-books.  Probably 80%  are free downloads, often without asking for my e-mail address…simply free.  The remaining 20% are charging anywhere from $5.00 to $10.oo.
My question…should e-books be [...]

Develop Your Blogging Voice

In the fall of 2007, I was reading several new books on entrepreneurship and marketing. I was preparing to launch a new marketing company of my own so I thought I should read some current literature to help me focus. I came across The New Rules of Marketing and PR by David Meerman Scott. [...]

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