Archive for Mac

Address the Pain and There Will Be Gain

The two most recent Apple Computer TV Ads are driving to the root of the problem for those who have hesitated to make the switch from a PC to a Mac.  The ads titled “Off the Air” and “Throne” address one of the pain points consumers have with switching to a Mac – the file [...]

Now You’re Speaking My Language

Here’s a simple but useful tip for any Mac users out there.
I am still growing into my new Mac, but a friend suggested I download “Monolingual”. This is a program that strips out all the multi-language components of all your software. Chances are that you operate 99% of your programs in English. Each program is [...]

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