Archive for Church Marketing
The Essentials of Church Communications
The MinistryStory.com podcast is back…and for the first time…in video! Thanks to Google +. Listen and watch my conversation with Tim Peters on the essentials of church communications. You can get all the details on this and the other podcasts here at MinsitryStory.com.
What Position Should Your Church Take?
In Episode #23 of the Ministry Story Podcast I talked with Mark MacDonald and we discussed what brand postioning is and how important it is to your church’s communications strategy and effectiveness., Listen to How to Position Your Church
My Story: Integrity Magazine
If you don’t already know my story (the spiritual and the business stories) then I invite you to read the Winter 2012 edition of Integrity Magazine…it will tell you all you need to know! I welcome your feedback and comments. If you or anyone you know would like a copy of the print version send [...]
In 2012, I Hate Religion
I am trying to re-calibrate my life. Everyone needs to do that right? I am not talking about starting a new year and making a whole ton of resolutions that I will never keep. I am talking about assessment. 2011 was a phenomenal year for me. I ran my church marketing and communications company full-time for the [...]
Are Magazines Still Relevant in 2011?
You may be wondering what happened to me… It has been a busy time over the past few months and finding time for blogging has indeed been a challenge. It certainly has not been due to not having something to say or not wanting to! One of my side-projects has been a new magazine that I have [...]
Does Your Church Brand Resonate?
This week, I spent some time talking with Kerry Bural from The Resonate Group about church branding. Kerry very passionately believes that good church branding is about connecting with people. He asks – what really drives what your ministry is doing? As a church leader, you’ll want to think this through as you listen in to his vast [...]
The Strategy Behind the STORY
The more I work with churches, the more I am convinced that having a church marketing or communications strategy is a key element to successfully reaching people in your community and significantly makes your church better stewards of your human, time, and financial resources. I can best explain it with my STORY process. Let me [...]
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